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San Francisco Resources

Arts Reach Recommends The Wallace Foundation’s Resources!

Free cutting-edge research and reports from The Wallace Foundation are often highlighted at the Arts Reach National Arts Marketing, Development & Ticketing Conference.

Taking Out the Guesswork: A Guide to Using Research to Build Arts Audiences

This practical guide show arts organizations how to use research to cultivate audiences.



The Road to Results: Effective Practices for Building Arts Audiences

This report identifies and examines nine practices of arts organizations that successfully expanded their audiences.



Wallace Studies in Building Arts Audiences

In in-depth case studies of arts organizations that worked to expand, diversify or more deeply engage their audiences, researchers examine what worked and what didn’t. The groups range from museums to opera companies.


To download all of The Wallace Foundation free reports, click here.

Our Sponsors

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    Dream Warrior Group provides graceful yet technologically savvy solutions for Arts organizations. The goal-driven services focus on audience and action. As your technology advocate, we will be your ally and can manage and fully implement your online presence. Our services (à la carte or contracted) include: Web site design and development, e-marketing, e-promotion, social media management and optimization. We implement your message in a digital environment.

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    Theatre Manager™ software is used at Theatres, Festivals, Arenas, Performing Arts Centers, Symphony Orchestras, Museums, Educational Institutions, Municipalities, Non-profit and For-profit organizations.

    Key functionalities:
    - Patron & Household CRM
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    Since 1985, our experience has been drawn from 100s of venues, with 1000s of users who use Theatre Manager software to track approximately 3/4 of a billion dollars in annual revenue.

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    Ready. Set. Reimagine. DRMTM (dream team) is a national arts + culture team that leads organizations to claim the power of their brand to achieve mission purpose, clarity and capacity. DRMTM’s unique process of brand research + messaging + design builds bold and compelling brands that create vital connections and transform community life.

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    InstantEncore is the world's leading provider of mobile solutions for the performing arts.  With a suite of powerful features and budget-based pricing, InstantEncore enables arts organizations of all sizes to engage patrons with their own branded apps for Apple, Android, and the mobile web.  www.instantencore.com

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