ROUNDTABLE: TUESDAY, July 21, 11:00 a.m., PST

Coaxing Audiences Back When You Reopen

Jennifer Nelson

Talk with Jennifer Nelson of 3-D Theatricals about reevaluating and adapting our goals and expectations regarding sales and house numbers. Repricing and creating great offers in a proactive rather than reactive way will be a key to winning audiences back!


ROUNDTABLE: TUESDAY, July 28, 11:00 a.m., PST

Back to the Future: Telemarketing & Telefundraising in the Age of Covid

Phil Miller & Charlie Wade

Phil Miller Charlie Wade
Telemarketing and telefundraising has been reborn in the Age of COVID. People are home. People answer the phone. People want to talk. People want to connect. People want to help. The value of connecting to your patrons may be more important now than ever. Hear about success stories from Phil Miller of DCM and Charlie Wade, VP of Marketing at the Philadelphia Orchestra, then share your questions and concerns.


ROUNDTABLE: THURSDAY, July 30, 11:00 a.m., PST

Managing and Messaging Incremental Change

Jennifer Edwards

Jennifer Edwards, Co-Founder of better_, will facilitate roundtable conversations around managing incremental change internally (with teams and board) and messaging those changes externally (with audience, community and funders).


(You will receive recordings of all Roundtables.)

Our Sponsors

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    Spektrix is a ticketing, marketing and fundraising solution made specifically for the performing arts. With cloud-based technology and world-class support, Spektrix helps 400+ organizations across the U.S., Canada and the U.K. grow their revenue and deepen patron relationships. We do this through providing a system with frequent and seamless upgrades, sophisticated reporting, and free strategic consultation from experienced arts professionals.

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    Dream Warrior Group provides graceful yet technologically savvy solutions for Arts organizations. The goal-driven services focus on audience and action. As your technology advocate, we will be your ally and can manage and fully implement your online presence. Our services (ala carte or contracted) include: Web site design and development, e-marketing, e-promotion, social media management and optimization. We implement your message in a digital environment

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    Theatre Manager™ software is used at Theatres, Festivals, Arenas, Performing Arts Centers, Symphony Orchestras, Museums, Educational Institutions, Municipalities, Non-profit and For-profit organizations.

    Key functionalities:
    - Patron & Household CRM
    - Box Office & Internet Sales
    - without 3rd party fees
    - Development & Donation Management
    - Marketing - including email blasts
    - Artist, Staff & Volunteer Management
    - Financial Controls
    - Facility & Project Management

    Since 1985, our experience has been drawn from 100s of venues, with 1000s of users who use Theatre Manager softwae to track approximately 3/4 of a billion dollars in annual revenue.

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    Behind the world's most successful events. Get your live events discovered, attended and remembered. With our software solutions, audience growth strategies and client communities all working seamlessly together, we help you make event magic. We have 9,000+ venues and 4,500+ clients of all sizes around the world – from the smallest venues to the biggest events. Our vantage point makes us unique in the market. We process over $3 billion in ticketing and fundraising transactions and sell over 110-million tickets each year. We look forward to using our insights and experience to become your essential partner in live events.

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"Arts Reach encourages me to climb out of my silo, look around, connect with peers, and to start thinking more creatively!"

"Great actionable ideas as always."

"I liked the intimacy of the conference and the ability to interact closely with attendees and speakers."


New From our sponsor, The Wallace Foundation:

Ballet Austin: Expanding Audiences for Unfamiliar Works
Can the City's Boom Mean New Audiences for the Seattle Symphony?

Denver Center Theatre Company is Cracking the Millennial Code...One Step at a Time

Think Opera’s Not for You? Opera Theatre of Saint Louis Says Think Again

WORLD MUSIC/CRASHarts Tests New Format New Name to Draw New Audiences