The Association of Arts Management, Marketing & Development Professionals - Advancing Arts Revenue Growth Together



National Arts Marketing, Development & Ticketing Conference, Los Angeles


Now is the time for us to come together and gather our collective strength to set the course for greater audiences and donors to enjoy and be inspired by the fantastic work that we do. To facilitate your entire team being able to attend the conference, we have created a pricing structure that makes it easy for you to bring your colleagues.

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Upcoming Arts Reach Online Workshops for Members

Join these experts and other members to discuss your situation and questions.  These Online Workshops are presented by some of the best minds in the arts and culture field and are free for current members. Unless otherwise noted, all workshops are held on Thursdays at 11 a.m. Pacific Time

Next webinar: 

Thursday, October 5 / 11 a.m. Pacific

Fundraising is Everyone's Responsibility

Liv Nilssen, Business Analyst, Spektrix

Most organizations have a fundraising or development team. While it can be tempting to say that these staff members alone are responsible for bringing in donations, the truth is everyone at your organization plays a vital role. From marketing to box office and even front of house, there’s a part for everyone to play and if everyone does your organization will profit.

We will discuss how to create institutional buy-in for fundraising goals and how every member of your organization can help to amplify those efforts.


ARTS REACH MAGAZINE (Volume XXV, Number 3) has gone out. Its contents include:

  • FUNDRAISING — Don’t Depend on Publicity and Advertising to Raise Money
  • NEW AUDIENCES — Orchestra X: The Results / Orchestra newcomers (millennials and gen-xers) share their opinions.
  • NEW FORMATS — Strap Yourself in for the New O17 Fest (because the opera singers are)
  • EMOTIONS — Why Big Data Isn’t Enough: The Influence of Emotion and Neuroscience Over Marketing in the Arts
  • DEVELOPMENT PLANNING — Be Ready for the Next Big Thing! Fundraising Strategies to Implement Now
  • UPCOMING CONFERENCE — "Coming Together, Setting The Course For Audience and Donor Growth" National Arts Marketing, Development & Ticketing Conference in Los Angeles, October 17-18

Save the Dates:

  • National Arts Marketing, Development & Ticketing Conference - Los Angeles, October 17-18, 2017
  • National Arts Marketing, Development & Ticketing Conference in New York, March 15-17, 2018
  • Canadian Arts Marketing, Development & Ticketing Conference in Toronto, June 11-12, 2018

Our Sponsors

Patron Technology’s mission is to revolutionize the arts & entertainment industry by helping our customers build stronger and more profitable relationships with their patrons. PatronManager, our CRM system, combines box office ticketing, fundraising, marketing, and staff collaboration, built entirely on the cloud-based Salesforce platform. Since launch in 2010, it has been the fastest growing platform for arts & culture organizations in the U.S. Over 600 organizations use PatronManager, primarily symphony orchestras, theatres, opera companies, dance companies, university performing arts centers, and museums. Founded in 2001, Patron Technology became the leader in e-marketing technology for arts non-profits with its first product, PatronMail.
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Vendini makes the business of live events simple. Offering a full suite of solutions built for the performing arts and live event spaces, Vendini is helping thousands of venues increase revenue, collect valuable data and make running an event simple. In a world of endless single-use vendors, Vendini is the first company to offer one comprehensive solution for multiple aspects of live events including ticketing, marketing, fundraising, logistics and more. 
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For Members

Free New Benefit: the Arts Reach Career Center!

All members are encouraged to peruse and post FREE job and service listing s on the new Classifieds page. To do so, simply go to the Career Center.


"Arts Reach encourages me to climb out of my silo, look around, connect with peers, and to start thinking more creatively!"

"Great actionable ideas as always."

"I liked the intimacy of the conference and the ability to interact closely with attendees and speakers."