Images

Presenter

Jim Royce

Principal, Anticipation Marketing

Jim Royce has been an entrepreneurial leader for the strategic marketing of over 550 theatrical productions and seven major arts festivals. He’s worked with top Broadway producers and West Coast arts companies in Seattle, San Francisco and Los Angeles, positioning the work of established and emerging artists, observing audience behaviors, and leading strong teams of people. He appreciates arts clients that want to invigorate their strategies to reach marketing and revenue goals through brand management, advertising, promotions, dynamic ticket pricing, customer services, and utilizing online/offline tools for audience engagement and feedback. Prior to establishing Anticipation Marketing in 2014, Jim’s 18-year tenure as Director of Marketing, Communications and Sales with Los Angeles’ Center Theatre Group realized nearly $500 million from sales of 13 million tickets for CTG’s Ahmanson Theatre, Mark Taper Forum and Kirk Douglas Theatre in nearby Culver City.

Our Sponsors

  • Images

    Spektrix is a ticketing, marketing and fundraising solution made specifically for the performing arts. With cloud-based technology and world-class support, Spektrix helps 400+ organizations across the U.S., Canada and the U.K. grow their revenue and deepen patron relationships. We do this through providing a system with frequent and seamless upgrades, sophisticated reporting, and free strategic consultation from experienced arts professionals.

    More Info
  • Images

    Dream Warrior Group provides graceful yet technologically savvy solutions for Arts organizations. The goal-driven services focus on audience and action. As your technology advocate, we will be your ally and can manage and fully implement your online presence. Our services (ala carte or contracted) include: Web site design and development, e-marketing, e-promotion, social media management and optimization. We implement your message in a digital environment

    More Info
  • Images

    Theatre Manager™ software is used at Theatres, Festivals, Arenas, Performing Arts Centers, Symphony Orchestras, Museums, Educational Institutions, Municipalities, Non-profit and For-profit organizations.

    Key functionalities:
    - Patron & Household CRM
    - Box Office & Internet Sales
    - without 3rd party fees
    - Development & Donation Management
    - Marketing - including email blasts
    - Artist, Staff & Volunteer Management
    - Financial Controls
    - Facility & Project Management

    Since 1985, our experience has been drawn from 100s of venues, with 1000s of users who use Theatre Manager softwae to track approximately 3/4 of a billion dollars in annual revenue.

    More Info
  • Images

    Behind the world's most successful events. Get your live events discovered, attended and remembered. With our software solutions, audience growth strategies and client communities all working seamlessly together, we help you make event magic. We have 9,000+ venues and 4,500+ clients of all sizes around the world – from the smallest venues to the biggest events. Our vantage point makes us unique in the market. We process over $3 billion in ticketing and fundraising transactions and sell over 110-million tickets each year. We look forward to using our insights and experience to become your essential partner in live events.

    More Info