The Association of Arts Management, Marketing & Development Professionals - Advancing Arts Revenue Growth Together
CONFERENCES
National Arts Marketing, Development & Ticketing Conference, Los Angeles
10.29.18
Join us in Los Angeles when the National Arts Marketing, Development and Ticketing Conference convenes for a uniquely collaborative event.
More InfoWEBINAR OF THE MONTHWEBINAR OF THE MONTH
Join these experts and other members to discuss your situation and questions. These Online Workshops are presented by some of the best minds in the arts and culture field and are free for current members. Unless otherwise noted, all workshops are held on Thursdays at 11 a.m. Pacific Time.
Thursday, July 12 @ 11 a.m. Pacific
Creating a Compelling, Brand-Building System of Visual Expression
PRESENTER:
Roger Sametz, President and Chief Executive Officer, Sametz Blackstone Associates
In this session, we’ll look at:
- • how to define and articulate your brand foundation––your meaning, attributes, assets, and desired positioning––from which all subsequent work flows;
- • how your strategic plan informs how you present yourself;
- • why you need to be thinking of visual expression as a system, comprised of inter-related decisions around logo, type, color, imagery, composition, and design;
- • the need to build a system that can “tilt” to connect with different constituencies: attracting younger audiences is not the same as soliciting patrons for planned giving––but your brand system has to do both;
- • how your new system can save time and money while building increased recognition and connection; and
- • how to engage your organization in this process–– so that those who commission, make, and evaluate communications are all working together to increase awareness, interest, participation, and support.
ARTS REACH MAGAZINE (Volume XXVI, Number 2) has gone out. Its contents include:
- CONFERENCES — Are You Building Resiliency? Two Upcoming Conferences (San Francisco, Toronto)
- ENGAGEMENT — Which Of These Images Sells More Tickets?
- NEW AUDIENCES — Can the City’s Boo Mean New Audiences fo the Seattle Symphony?
- PRINCIPLES — Letter from the Art World: Larry Wheeler
- INCLUSION — Hastened by Technology, Hindered by Public Attitudes
Save the Dates:
Building Resilience For Today And Tomorrow
- National Arts Marketing, Development & Ticketing Conference in Los Angeles, October 29-30, 2018.
Our Sponsors
PatronManager’s mission is to revolutionize the ticketing industry by providing arts, culture, and live entertainment organizations with integrated world-class customer relationship management, box office ticketing, fundraising, and marketing solutions, built entirely on the world’s most advanced cloud-based CRM platform – Salesforce.
Since launching in 2010, PatronManager has been the fastest growing platform for arts & culture organizations in the U.S. Over 700 organizations use PatronManager, primarily symphony orchestras, theatres, opera companies, dance companies, university performing arts centers, and museums.
Founded in 2001, Patron Technology became the leader in e-marketing technology for arts non-profits with its first product, PatronMail.
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The Wallace Foundation seeks to improve education and enrichment for disadvantaged children and foster the vitality of arts for everyone. The foundation has an unusual approach: funding efforts to test innovative ideas for solving important public problems, conducting research to find out what works and what doesn’t and to fill key knowledge gaps – and then communicating the results to help others. Wallace, which works nationally, has five major initiatives under way:
- School leadership: Strengthening education leadership to improve student achievement.
- Afterschool: Helping selected cities make good afterschool programs available to many more children.
- Building audiences for the arts: Enabling arts organizations to bring the arts to a broader and more diverse group of people.
- Arts education: Expanding arts learning opportunities for children and teens.
- Summer and expanded learning: Better understanding the impact of high-quality summer learning programs on disadvantaged children, and enriching and expanding the school day in ways that benefit students.
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For Members
Free New Benefit: the Arts Reach Career Center!
All members are encouraged to peruse and post FREE job and service listings on the new Classifieds page. To do so, simply go to the Career Center.
Testimonials
"Arts Reach encourages me to climb out of my silo, look around, connect with peers, and to start thinking more creatively!"
"Great actionable ideas as always."
"I liked the intimacy of the conference and the ability to interact closely with attendees and speakers."
Media
What You Can Expect At The National Arts Marketing, Development & Ticketing Conference:
New From our sponsor, The Wallace Foundation:
Ballet Austin: Expanding Audiences for Unfamiliar Works
Can the City's Boom Mean New Audiences for the Seattle Symphony?
