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Presenter

Cynde Cerf

Marketing and Communication Coordinator, Chandler Center for the Arts

Cynde Cerf's career has revolved around serving her community as a public relations, marketing and communications professional for more than 20 years. She has served in a senior staff role for two Arizona nonprofits and is currently overseeing marketing and communication at the Chandler Center for the Arts in the Chandler, Arizona, a growing, affluent city in the Phoenix Metro Area and considered the southwest's hub for innovation and technology. Her expertise includes media relations, crisis communications, fundraising, event management, internal communications, public affairs, digital advertising, CRM management, website creation/management, social media and strategic content creation. She received her Bachelor’s of Science in Public Relations, a minor in Political Science, from California State Polytechnic University, Pomona, and her Masters of Mass Communication from Arizona State University. She has served on a number of nonprofit boards that work to make her community a better place. She loves travel, live music, art and museums, especially when she shares these experiences with her seven-year-old son. She happily spreads the word about the arts and culture experiences available in the city she calls home. Simply said, she has her dream job.

Our Sponsors

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    Spektrix is a ticketing, marketing and fundraising solution made specifically for the performing arts. With cloud-based technology and world-class support, Spektrix helps 400+ organizations across the U.S., Canada and the U.K. grow their revenue and deepen patron relationships. We do this through providing a system with frequent and seamless upgrades, sophisticated reporting, and free strategic consultation from experienced arts professionals.

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    Dream Warrior Group provides graceful yet technologically savvy solutions for Arts organizations. The goal-driven services focus on audience and action. As your technology advocate, we will be your ally and can manage and fully implement your online presence. Our services (ala carte or contracted) include: Web site design and development, e-marketing, e-promotion, social media management and optimization. We implement your message in a digital environment

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    Theatre Manager™ software is used at Theatres, Festivals, Arenas, Performing Arts Centers, Symphony Orchestras, Museums, Educational Institutions, Municipalities, Non-profit and For-profit organizations.

    Key functionalities:
    - Patron & Household CRM
    - Box Office & Internet Sales
    - without 3rd party fees
    - Development & Donation Management
    - Marketing - including email blasts
    - Artist, Staff & Volunteer Management
    - Financial Controls
    - Facility & Project Management

    Since 1985, our experience has been drawn from 100s of venues, with 1000s of users who use Theatre Manager softwae to track approximately 3/4 of a billion dollars in annual revenue.

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    Behind the world's most successful events. Get your live events discovered, attended and remembered. With our software solutions, audience growth strategies and client communities all working seamlessly together, we help you make event magic. We have 9,000+ venues and 4,500+ clients of all sizes around the world – from the smallest venues to the biggest events. Our vantage point makes us unique in the market. We process over $3 billion in ticketing and fundraising transactions and sell over 110-million tickets each year. We look forward to using our insights and experience to become your essential partner in live events.

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