Presenter
Moderator: Michael Gepner
VP Marketing, Comms. and Guest Services, The 5th Avenue Theatre
Michael Gepner is in his first year as the VP of Marketing and communications at The 5th Avenue Theatre. Previously he held the position of Director of Marketing and Sales at Paper Mill Playhouse where he helped to engineer a 55% increase in the company’s season subscriber base, the largest and fastest increase in Paper Mill’s 75 year history. His career as a theatre marketer spans more than 20 years. He has served as Director of Marketing at several prestigious regional theatres including Florida Stage and San Diego Repertory Theatre. His particular focus has been on new audience development and over the years he has developed a reputation for being able to expand subscriber bases and develop sustainable audiences for the art form.
Our Sponsors
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Dream Warrior Group provides graceful yet technologically savvy solutions for Arts organizations. The goal-driven services focus on audience and action. As your technology advocate, we will be your ally and can manage and fully implement your online presence. Our services (à la carte or contracted) include: Web site design and development, e-marketing, e-promotion, social media management and optimization. We implement your message in a digital environment.
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InstantEncore powers over one million patron experiences every year. helps arts and culture organizations thrive. Our two innovative mobile services – Appscension and InsideGuide - breakdown barriers to attendance, increase convenience for patrons, and drive ROI for you.
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BroadwayWorld is the largest theatre site on the internet, covering Broadway, the West End and beyond to 100 US cities, 45 countries and in 12 languages worldwide. With over six million monthly visitors, BroadwayWorld delivers complete up-to-the-minute Broadway, off-Broadway, and regional theatre news, in-depth interviews, extraordinary photo coverage, entertaining video features, lively message boards, ticket discounts, reviews, and more.
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Spektrix is a complete solution for ticketing, marketing, fundraising, and CRM, designed specifically for the performing arts. With world-class technology and support, Spektrix helps 650+ organizations across the U.S., Canada, and the U.K. grow their revenue and deepen patron relationships. Powerful, intuitive software, at-a-glance insights, frequent and seamless upgrades, training, support, and strategic consultation with experienced professionals come at no additional cost - making Spektrix the fastest-growing solution for arts organizations today.
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